You can get Netflix through TV bundles from Sky, Virgin Media and BT, allowing you to watch through a set-top box on your TV.
It's also possible to watch Netflix on TV using smart TVs, streaming sticks and boxes, and games consoles, as well as by connecting a laptop or PC directly via HDMI.
Netflix costs from £5.99 per month, but is included at no extra cost with some TV and broadband bundles.
At a glance: Get Netflix for free
Netflix is available through the UK's three main pay TV providers: Sky, Virgin Media, and BT.
Sky, Virgin Media and BT all offer plans where Netflix is either included at no extra cost or can be added with combined billing.
While Netflix Standard with Ads is included at no extra cost, Sky TV also offers discounts on upgrades to Netflix Standard or Netflix Premium.
Virgin Media Flex customers can add Netflix and receive a 10% bill credit, while all pre-made Mega TV bundles now include Netflix at no extra cost, with upgrade options available.
Here are the cheapest Netflix bundles from Sky, Virgin Media, and BT:
| Package | Channels | Broadband | Monthly price | Upfront price | Contract term | |
|---|---|---|---|---|---|---|
 |
Sky Essential TV | 100 | N/a | £15 | Free | 24 months |
 Offer: Free setup (worth £39.95) | ||||||
|
Sky Essential TV + Full Fibre 150 | 100 | 150Mb average | £35 | Free | 24 months |
| Offer: Reduced price broadband + Free setup (worth £39.95) | ||||||
 |
M350 Entertainment + Netflix | 200 | 362Mb average | £37.99 | Free | 24 months |
| Offer: No setup fee (was £35) (Ends 28/12/2025) | ||||||
 |
Entertainment + Full Fibre 150 | 100 | 150Mb average | £47.99 | Free | 24 months |
| Offer: £50 BT Reward Card + Free setup on BT Broadband and EE TV (Ends 01/01/2026) | ||||||
Prices shown above are automatically updated and subject to change.
Sky TV customers can upgrade from the included Netflix Standard with Ads to advert-free Netflix Standard for around £6 extra per month, or to Netflix Premium for around £11 extra per month - both currently cheaper than subscribing direct to the same advert-free plans.
Virgin Media includes Netflix Standard with Ads at no extra cost with many of its TV bundles, including Mega TV. Customers can upgrade to Netflix Standard for around £6 per month or to Netflix Premium at the standard upgrade cost (around £13). Virgin Media Flex customers receive an ongoing 10% bill credit when subscribing to Netflix via their Virgin Media bill.
Virgin Media Flex customers can also save money on Netflix by subscribing through their Virgin Media bill for an additional 10% saving.
BT (via EE TV) includes Netflix Standard with Ads with its Entertainment, Big Entertainment and Full Works bundles at no extra cost. Customers on those plans can upgrade to Netflix Standard (advert-free) or Netflix Premium via the EE/BT account management interface; upgrade costs are added to the monthly bill and typically start from around £7-£13 depending on the upgrade tier.
How much does Netflix cost?
Netflix, when purchased directly, is available in three tiers: Standard with Ads, Standard, and Premium.
While the cost of Netflix Standard has increased from £7.99 to £12.99 since 2019, and the Premium plan has increased from £9.99 to £18.99 over the same period, Netflix introduced its cheapest ever plan in October 2022 with Standard with Ads, originally priced at £4.99 per month.
Recent price rises have since pushed Standard with Ads to £5.99 per month, but it remains Netflix's lowest-cost option and is often cheaper when bundled with TV and broadband packages.
This is what each Netflix plan includes:
| Standard with Ads | Standard | Premium | |
|---|---|---|---|
| Monthly price | £5.99 | £12.99 | £18.99 |
| Video quality | Great | Great | Best |
| Resolution | 1080p HD | 1080p HD | 4K + HDR |
| Downloads | No | Yes | Yes |
| Advert-free | No | Yes | Yes |
| Simultaneous viewing | 2 device | 2 devices | 4 devices |
| Extra member | Not available | £4.99 - £5.99 per month (up to 1) | £4.99 - £5.99 per month (up to 2) |
When Standard with Ads was introduced (replacing the former Basic tier), Netflix also upgraded its entry-level resolution from SD to HD. The previous Basic plan has since been withdrawn for new customers, leaving Standard and Premium as the only advert-free options.
Netflix's newer extra member rules mean additional profiles outside the main household are only available on the Standard and Premium plans, and are limited to one or two extra members respectively.
The cost of adding extra members increased again in 2025, although Netflix now offers a cheaper 'extra member with ads' option priced at £4.99 per month.
Netflix no longer offer free trials, but it does cancel long-inactive subscriptions where an account hasn't been used for an extended period, helping prevent customers from paying for a service they're no longer using.
Sky, Virgin Media and BT all include Netflix Standard with Ads with selected TV bundles, with the option to upgrade to advert-free plans for an additional monthly cost.
Netflix on Sky
Sky includes Netflix Standard with Ads at no extra cost with its Sky Essential TV and Sky Ultimate TV plans, which are available on both Stream and Sky Glass.
Here are the latest prices for Netflix on Sky:
| Package | TV | Monthly price | Upfront price | Contract term | |
|---|---|---|---|---|---|
|
|
Sky Essential TV | 100 | £15 | Free | 24 months |
| Offer: Free setup (worth £39.95) | |||||
|
|
Sky Ultimate TV | 142 | £22 | Free | 24 months |
| Offer: Save £10/mth on Sky Ultimate TV + Free setup (worth £39.95) | |||||
|
|
Sky Glass (gen 2) 43-inch + Sky Ultimate TV | 142 | £36 | £20 | 48 months |
| Offer: Save £10/mth on Sky Ultimate TV | |||||
Prices in the table above are automatically updated and may change. Availability and upgrade costs depend on the Sky TV package and contract selected.
Customers who want an advert-free plan can upgrade during checkout. Netflix Standard costs an extra £6 per month, while Netflix Premium costs £11 per month, with both prices currently discounted from the previous £6.49 and £13.49 charges.
This setup is more flexible than the older Sky Q Ultimate TV pack, which first added Netflix in 2018 and required customers to take additional HD or UHD packs before they could upgrade their Netflix plan.
While Netflix upgrades themselves are on 31-day rolling terms, it's worth noting that Sky Stream plans are typically sold with a 24-month minimum contract at the headline price. Because Netflix is included in the base package, this effectively ties the bundled Netflix subscription to the same minimum term.
Here's a quick summary of Netflix pricing on Sky Stream:
| Netflix Standard with Ads | Netflix Standard | Netflix Premium | |
|---|---|---|---|
| Sky Stream | Included free | £6 (was £6.49) | £11 (was £13.49) |
Read more in our Sky TV review and our review of Sky Stream.
Netflix on Virgin Media
Virgin Media includes Netflix Standard with Ads at no extra cost with many of its TV bundles, including Entertainment and Mega TV plans.
Here are the latest prices and offers for some of Virgin Media's most popular TV bundles with Netflix:
| Package | TV | Broadband | Monthly price | Upfront price | Contract term | |
|---|---|---|---|---|---|---|
|
|
M350 Entertainment + Netflix | 200 | 362Mb average | £37.99 | Free | 24 months |
| Offer: No setup fee (was £35) (Ends 28/12/2025) | ||||||
|
|
M500 Entertainment + Netflix + O2 SIM | 200 | 516Mb average | £45.99 | Free | 24 months |
| Offer: No setup fee (was £35) + O2 mobile SIM with 10GB data, unlimited minutes and texts (Ends 28/12/2025) | ||||||
Prices in the table above are automatically updated and may change. Availability depends on the Virgin Media TV package and contract selected.
It's possible to upgrade the included Netflix plan to Netflix Standard or Netflix Premium for an additional £6 or £13 per month respectively.
Customers who take Flex with any Virgin Media broadband deal can also add Netflix to their bill and receive an ongoing 10% bill credit, reducing the cost of Netflix Standard compared with subscribing directly.
All existing Virgin Media TV customers can still add Netflix to their plan at standard prices through the 360 TV box, Stream box, or the older V6 box.
As with Sky, when Netflix is included at no extra cost, the minimum term of the subscription effectively matches the length of the TV contract. Customers who add Netflix separately have the flexibility of a monthly rolling subscription, and any paid upgrades can be cancelled at any time.
Read more in our Virgin Media TV review.
Netflix on BT TV
BT first added Netflix to its YouView TV boxes in 2014 and now includes Netflix with several of its entertainment-focused TV bundles, including the Entertainment, Big Entertainment and Full Works packages.
Here are the latest BT TV bundles that include Netflix:
| Package | TV | Broadband | Monthly price | Upfront price | Contract term | |
|---|---|---|---|---|---|---|
|
|
Entertainment + Full Fibre 150 | 100 | 150Mb average | £47.99 | Free | 24 months |
| Offer: £50 BT Reward Card + Free setup on BT Broadband and EE TV (Ends 01/01/2026) | ||||||
|
|
Big Entertainment + Full Fibre 150 | 100 | 150Mb average | £57.99 | Free | 24 months |
| Offer: £50 BT Reward Card + Free setup on BT Broadband and EE TV (Ends 01/01/2026) | ||||||
|
|
Full Works + Full Fibre 150 | 100 | 150Mb average | £107.99 | Free | 24 months |
| Offer: £50 BT Reward Card + Free setup on BT Broadband and EE TV (Ends 01/01/2026) | ||||||
Prices in the table above are automatically updated and may change. Availability depends on the BT (EE TV) package and contract selected.
The Entertainment and Big Entertainment plans include Netflix Standard with Ads at no extra cost, while the top-tier Full Works package includes Netflix Standard in full 1080p HD.
Customers on the Entertainment and Big Entertainment plans can upgrade Netflix to Netflix Standard for £7 per month or to Netflix Premium for £13 per month. Customers on the Full Works package can upgrade to Netflix Premium for £7 per month.
While BT TV packages typically come with a 24-month minimum contract, Netflix upgrades are added on 31-day rolling terms and can be cancelled separately.
Read more about BT TV in our full review.
Netflix supported devices
For anyone who doesn't want to get Netflix with Sky, Virgin Media, or BT, they can still access the Netflix app through a variety of smart devices.
Netflix supported smart devices include:
- Apple TV
- Chromecast
- Roku
- TalkTalk TV Hub
- Netgem 4K TV Box
- Portal from Facebook
- PlayStation 3, 4 & 5
- Xbox One, Xbox 360 & Xbox Series X/S
- Humax set-top boxes
- YouView set-top boxes
- Smart TVs from Hisense, LG, Panasonic, Philips, Samsung, Sharp, Sony, Toshiba, and Vestel.
It's also possible to watch Netflix on laptops, tablets, and smartphones using the Netflix app or a web browser, or by connecting a laptop or PC directly to a TV via HDMI.
Netflix no longer supports casting from most mobile apps to TVs, following changes made in late 2024 that require viewers to start and control playback directly on the TV or streaming device itself using its remote.
Read more about which is the best smart TV stick.
Verdict: Best way to watch Netflix
For most households, the best way to watch Netflix is no longer by subscribing direct, but by getting it bundled with a TV or broadband package and watching on the big screen.
Where value matters most, Virgin Media Flex is hard to ignore, particularly for existing Netflix users who benefit from an ongoing 10% bill credit and relatively low bundle prices.
Sky takes a slightly different approach, bundling Netflix Standard with Ads into its entry-level TV plans and offering discounted upgrades to advert-free tiers that are often cheaper than subscribing to Netflix directly.
That bundling strategy reflects Netflix's continued dominance. Ofcom's Media Nations 2025 report shows that around 68% of UK households now subscribe to at least one streaming service, with Netflix present in nearly six in every ten homes - more than any other platform.
Its scale remains a key advantage, offering enough range to suit families, casual viewers and heavy box-set watchers without relying on niche add-ons.
Earlier Ofcom video-on-demand research from 2023 also found Netflix scored strongly for satisfaction and ease of use, with around 84% of viewers saying they were satisfied - helping explain why it remains the default streaming choice for so many households.
There's also the question of what comes next. Ongoing industry speculation around consolidation - including reports linking Netflix with potential studio acquisitions such as Warner Bros. Discovery - underlines how central Netflix has become to the future shape of the streaming market, even as rivals retrench or merge.
Read more about the best streaming services and compare TV deals with Netflix here.
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