It's estimated there are 9 million people in the UK who are unable to use the internet and associated devices by themselves, accounting for 16% of adults in the UK.
Digital exclusion is a major problem for older people and the disabled, as well as those on low incomes who lack the financial power to get online.
Promoting digital inclusion could have numerous benefits for internet non-users, but there are a significant number of people who just aren't interested.
What is digital exclusion?
Official measurements of digital exclusion in the UK include anyone who has never used the internet or has not used it within the last three months.
That's according to the Office for National Statistics (ONS) who monitor digital exclusion and regularly publish reports showing how things are improving.
They point to the Government's Essential Digital Skills Framework which cites six areas people need to be confident in to be classed as digitally included
- Foundation skills such as turning on devices and understanding the concept of accessing the internet
- Communication skills such as communicating security, using word processing software to create documents and using social media platforms
- Handling information and content skills such as understanding not all information online is reliable, using search engines and organising content on their device
- Transacting skills such as setting up accounts online, accessing public services online and managing transactions securely
- Problem solving skills such as using the internet to find information and using live chat or tutorial facilities to solve issues
- Skills to stay safe and behave legally online such as setting privacy settings, recognising suspicious emails and understanding intellectual property rights
Mastering skills within these categories moves a person from digitally excluded to digitally included, but it's worth looking at why people are digitally excluded in the first place.
What contributes to digital exclusion?
Four main factors contribute to digital exclusions:
- Access: both physical and financial
- Motivation: including understanding or appreciation of the benefits
- Skills: including whether they have any available means of learning ICT skills
- Confidence: including fears of fraud and online security
Let's look more closely at these factors.
Lack of access
The older and more financially disadvantaged we are, the less likely we are to have quick and easy access to the internet.
The UK Consumer Digital Index 2020 report by Lloyds Bank found:
- 25% of people who weren't online through it was too expensive
- 38% spend money on other things
Lloyds conceded cost is still a barrier to people getting online, saying up to 53% of those currently offline may struggle to afford broadband.
Lack of motivation
Many people who aren't already online say they don't understand the need for digital engagement.
Of those not connected, Lloyds found:
- 21% thought the benefits of being online were unclear
- 36% said they have no interest
Perhaps more worryingly, 48% of those who are currently offline say nothing would get them online.
More men have motivational barriers than women, with 42% of men saying nothing would compel them to log on compared to 29% of women.
The barrier of encouraging people they would benefit from being online is one we cover more deeply in our guide to getting other people online.
Lack of skills and confidence
We've combined these two factors because they're two sides of the same coin: many people lack the skills, but they also lack the confidence to obtain the skills.
Findings from Lloyds show:
- 32% of those not online thought it was too complicated
- 10% wanted to get online but didn't know where they would get help
Of the 52% of people who responded they may be persuaded to get online, there were five top ideas that might encourage them:
- The ability to easily stop organisation from using their data (25%)
- Getting support from someone to help such as friends or family (24%)
- More transparency about the data organisations have on them and how they're using it (24%)
- Cheaper cost of devices (23%)
- If websites or apps were easier to understand (22%)
The first and third points here raise some additional questions about privacy and the lack of confidence people have in organisations who use their data as much as the lack of confidence they feel in getting online.
For younger people who have grown up with a digital footprint, these concerns may seem alien, but they're representative of debates going on in governments and courts across the world.
Those who have never been online ask why they would want to risk their personal information by potentially giving it to organisations who don't take care of it.
Whether this is a real risk or one that's exaggerated by high profile data leaks like the 2018 Ticketmaster scandal, it's still an important barrier to address.
Read more about protecting personal data online.
Who is digitally excluded?
The barriers discussed above affect different people to different degrees, with the result that some groups are much more likely to be digital excluded.
ONS figures show the over 65s make up an increasingly high proportion of internet non-users.
As the graphic below shows, 79% of non-users in 2018 were 65 or over, with 55% over the age of 75. This compared to 25% and 36% respectively back in 2011.
So, while younger and middle-aged people have improved their digital inclusion during those seven years, the skills gap for the over 65s remains clear and stark.
These data is backed by Lloyds who say age is the leading characteristic of low digital engagement, with 77% over 70s having very low engagement compared to just 7% who have high digital engagement.
Read more about why older people should be getting online.
People with disabilities
Disabled adults make up a large proportion of non-users of the internet according to ONS figures from 2017. This covers all age groups as the graphic below shows:
Disability is a key reason younger people don't access the internet, with 60% of the digitally excluded between the ages of 16 and 24 classing themselves as disabled.
The positive news is the percentage of disabled adults not using the internet is declining. In 2014, it was almost 35% but this was down to just over 23% by 2018.
Separately, Lloyds' research asked those with an impairment which technologies they used to help them digitally. These were the results for those with high or very high levels of digital engagement:
- 56% used biometric recognition tools like face identification or fingerprint recognition
- 51% used voice assistants
- 19% used technology to help with mobile impairments
- 9% used screen readers
The figures for those with very low or low digital engagement were much lower, suggesting there are opportunities for disabled adults to improve their digital engagement through tools like screen readers and dexterity supports.
One major problem here is the financial implications of all this: extra accommodations cost money that many disabled people simply don't have to spare.
While there are charities and organisations able to help, many people either don't want to ask for the support or think it isn't for them.
Financially disadvantaged people
More widely, financial disadvantage is a key reason why people don't use the internet.
We've seen than 25% of those who are not online think it's too expensive, and 2014 figures from the Carnegie Trust on the correlation between low household income and the lack of a household internet connection in Scotland back that up:
There are some tangible reasons why someone may feel they can't afford to be online:
- Cost of the equipment to get online
- Cost of the broadband connection
- Inability to pass credit checks (see here for broadband without credit check options)
At the time of writing, the cheapest copper broadband available costs £18 per month. For households in poverty, this might well be unaffordable, especially for a service they don't think they need.
The unfortunate irony of digital exclusion is that it often leads to financial exclusion, meaning customers can pay more for services because they're not online. For example:
- They may miss out on cheaper energy tariffs which are often online only
- Managing accounts online is often cheaper
- As physical bank branches close, banking online is cheaper than travelling to another branch possibly miles away
There are also issues with services being digital by default, so councils expect residents to fill in forms online and Universal Credit applicants are meant to apply online wherever possible.
So, those on tight budgets are stuck in the unfortunate situation of needing to pay more for services because they're not online but being potentially unable to get online even if they wanted to due to financial constraints.
Conclusion: how can we solve digital exclusion?
Digital exclusion is a multifaceted problem affected by issues including age, disability, skills, money motivation and confidence.
It's clearly something that isn't going to be solved by one policy or one concerted push to talk to those who are uninterested in getting online.
The Carnegie Trust recommends a 12-step approach for Governments and organisations to take:
- Commit to digital inclusion strategies
- Prioritise co-production of strategies with those who have experienced digital exclusion
- Collect quality digital data
- Establish a robust baseline for a Minimum Digital Living Standard
- Embed digital inclusion across public services
- Align with anti-poverty efforts to show digital inclusion could help
- Measure the impacts of programmes supporting digital inclusion
- Regulate for online harms to promote a safer online environment
- Invest and build capacity to support organisations trying to help digital inclusion
- Champion the role of business to promote digital inclusion
- Innovate for inclusion for those on low incomes
- Ensure a public safety net to provide internet access such as libraries, health and welfare services, and community groups
Overall, these policies would go some way to overcoming many of the barriers preventing digital inclusion, but whether they would be enough to combat that 48% who say they have no interest in going online is still up for debate.
One final piece of good news though: Lloyds estimate an additional 1.2 million people were using the internet by themselves in 2020 compared to the previous year.