Sky broadband offers competitive pricing, an excellent customer service record, and a home phone line included on all plans.
EE is generally more expensive, but offers WiFi 7 as standard across all full fibre plans and multi-gigabit speeds up to 1.6Gbps on Openreach's network.
Sky also offers multi-gigabit plans - up to 5Gbps - on CityFibre, with WiFi 7 included, though availability is more limited than Openreach.

Quick verdict
Sky is cheaper than EE across most speed tiers, includes a home phone line on all plans, and has one of the best customer service records in the market.
EE counters with WiFi 7 as standard, multi-gigabit speeds up to 1.6Gbps on Openreach, and a stronger TV hardware option with Apple TV 4K.
Decision: for most households Sky is the better value choice. Choose EE if you're after the fastest Openreach speeds, want WiFi 7 as standard, or are already an EE mobile customer.
At a glance: Sky vs EE
| Sky Broadband | EE Broadband | |
|---|---|---|
| Monthly price | From £23 | From £24.99 |
| Setup cost | £5 (Refundable) | Free |
| Minimum term | 24 months | 24 months |
| Annual price rise | Price may change during the minimum term | Broadband: £4 per month from March 2027 TV: £2 per month from March 2027 |
| Network availability | Openreach (FTTC & FTTP), CityFibre | Openreach (FTTC & FTTP) |
| Part fibre | 67Mb | 67Mb |
| Full fibre | 75Mb, 150Mb, 500Mb, 900Mb | 74Mb, 100Mb, 150Mb, 300Mb, 500Mb, 900Mb |
| Multi-gigabit | 2.5Gb, 5Gb | 1.6Gb |
| Router | Sky Max Hub (WiFi 6) / Sky Gigafast+ Hub (WiFi 7) | EE Smart Hub 7 Plus (WiFi 7) |
| WiFi guarantee | £4/mth for up to 25Mbps | £10/mth for 'strong' signal |
| Parental controls | Sky Broadband Shield | EE Parental Controls |
| Home phone | Included with PAYG calls | £5 per month |
| Anytime calls | £18/mth (inc. UK mobiles) | £18/mth (inc. UK mobiles) |
| TV | Optional: Sky TV | Optional: EE TV |
Top picks: Sky and EE broadband deals
| Average speed | Monthly price | Contract | |
|---|---|---|---|
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150Mb 27Mb upload |
£23 | 24 months £5 setup |
Offer: £5 refundable setup fee Price may change during the minimum term | |||
![]() |
500Mb 73Mb upload |
£29.99 | 24 months Free setup |
Offer: £75 Reward Card + Unlimited data boost with EE mobile £33.99 from March 2027, then £37.99 from March 2028 | |||
Price
Winner: Sky. Prices are closely matched at higher speeds, but Sky is cheaper at entry level and includes a home phone line that EE charges extra for.
Sky and EE have moved closer together on price over the past 12 months. But at entry level, Sky is notably cheaper - £23 per month for Full Fibre 150, compared to £26.99 with EE.
| Average speed | Monthly price | Contract | |
|---|---|---|---|
![]() |
150Mb 27Mb upload |
£23 | 24 months £5 setup |
Offer: £5 refundable setup fee Price may change during the minimum term | |||
![]() |
150Mb 30Mb upload |
£26.99 | 24 months Free setup |
Offer: £70 Reward Card + Unlimited data boost with EE mobile £30.99 from March 2027, then £34.99 from March 2028 | |||
That's a saving of £3.99 per month with Sky, or around £95 over a 24-month contract. Sky also charges a £5 refundable setup fee, while EE's setup is free - worth factoring in, though it should be refunded on a customer's first bill.
At gigabit speeds the picture changes considerably. The gap has almost closed entirely - Sky's Gigafast plan comes in at £30 per month, while EE's Full Fibre 900 is £31.99. Much closer in price, and at this tier EE's inclusion of a WiFi 7 router as standard makes it the stronger hardware proposition.
| Average speed | Monthly price | Contract | |
|---|---|---|---|
![]() |
900Mb 90Mb upload |
£30 | 24 months £5 setup |
Offer: £5 refundable setup fee Price may change during the minimum term | |||
![]() |
900Mb 110Mb upload |
£31.99 | 24 months Free setup |
Offer: £125 Reward Card + Unlimited data boost with EE mobile £35.99 from March 2027, then £39.99 from March 2028 | |||
On extras, Sky has the clearer advantage. A home phone line is included with all Sky plans at no extra cost; EE charges £5 per month. Unlimited anytime UK calls cost £18 per month with both providers. Sky's WiFi guarantee is also significantly cheaper at £4 per month, compared to £10 with EE.
On annual price rises, EE will increase bills by £4 per monthh from March 2027 for new customers signing up now. Sky raised broadband prices by £3 per month in April 2026, and their policy states that prices may rise again in subsequent years.
Overall, Sky is the cheaper option for most customers - particularly at entry level and when a home phone is needed. At gigabit speeds the gap has largely closed, and EE's WiFi 7 router adds value that partly offsets any remaining price difference.
Broadband packages
Winner: Sky and EE offer a similar range of packages and extras, but Sky usually works out cheaper - and now offers faster top-end speeds on CityFibre too.
Sky and EE both offer part fibre and full fibre broadband over the Openreach network, meaning availability is identical between the two for standard plans. Sky has also expanded onto CityFibre, opening up faster multi-gigabit speeds in areas where that network has rolled out - though that's still a minority of UK homes.
Here's a quick summary of what sets the two providers apart:
What Sky has that EE doesn't:
- Home phone line included on all plans
- WiFi guarantee from just £4 per month (vs £10 with EE)
- Multi-gigabit speeds up to 5Gbps on CityFibre
- Advanced security included with WiFi Max add-on
What EE has that Sky doesn't:
- WiFi 7 router as standard on all full fibre plans
- 1.6Gbps multi-gigabit plan on Openreach - available to more homes than CityFibre
- Apple TV 4K option when taking EE TV
- 6 months free Apple TV+ on current plans
For most customers, the decision will come down to one of the standard full fibre plans. Sky is cheaper across most speed tiers - though at 900Mbps the two providers are essentially identically priced, with EE coming in just a penny cheaper.
| Average speed | Monthly price | Contract | |
|---|---|---|---|
![]() |
150Mb 27Mb upload |
£23 | 24 months £5 setup |
Offer: £5 refundable setup fee Price may change during the minimum term | |||
![]() |
150Mb 30Mb upload |
£26.99 | 24 months Free setup |
Offer: £70 Reward Card + Unlimited data boost with EE mobile £30.99 from March 2027, then £34.99 from March 2028 | |||
![]() |
500Mb 60Mb upload |
£27 | 24 months £5 setup |
Offer: £5 refundable setup fee Price may change during the minimum term | |||
![]() |
500Mb 73Mb upload |
£29.99 | 24 months Free setup |
Offer: £75 Reward Card + Unlimited data boost with EE mobile £33.99 from March 2027, then £37.99 from March 2028 | |||
![]() |
900Mb 90Mb upload |
£30 | 24 months £5 setup |
Offer: £5 refundable setup fee Price may change during the minimum term | |||
![]() |
900Mb 110Mb upload |
£31.99 | 24 months Free setup |
Offer: £125 Reward Card + Unlimited data boost with EE mobile £35.99 from March 2027, then £39.99 from March 2028 | |||
The table tells an interesting story. At 150Mbps, Sky is meaningfully cheaper - but by the time you reach gigabit speeds, the two providers are almost identically priced.
At that point, the hardware difference starts to matter more than the price. EE includes a WiFi 7 router as standard on all full fibre plans, while Sky's gigabit plans still come with a WiFi 6 router. For anyone considering a 900Mbps plan, that's worth factoring into the decision.
Multi-gigabit broadband
For those wanting the fastest speeds available, both providers now have multi-gigabit options - but on different networks. EE offers 1.6Gbps on Openreach, which reaches over 60% of UK homes.
Sky goes faster still on CityFibre, with plans up to 5Gbps - though CityFibre's footprint is considerably smaller than Openreach's. If CityFibre is available at your address and raw speed is the priority, Sky wins at the top end. For most people, EE's 1.6Gbps Openreach plan will be the more accessible choice.
| Package | Broadband | Monthly price | Upfront price | Contract term | |
|---|---|---|---|---|---|
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Full Fibre 1.6Gb Premium | 1.6Gb 115Mb upload |
£39.99 | Free | 24 months |
Offer: £145 Reward Card + Unlimited data boost with EE mobile £43.99 from March 2027, then £47.99 from March 2028 | |||||
![]() |
Full Fibre 2.5 Gigafast+ | 2.5Gb 2.5Gb upload |
£70 | £5 | 24 months |
| Price may change during the minimum term | |||||
![]() |
Full Fibre 5 Gigafast+ | 5Gb 5Gb upload |
£80 | £5 | 24 months |
| Price may change during the minimum term | |||||
As the table shows, EE's 1.6Gbps plan is the more widely available option, reaching any home on the Openreach network. Sky's CityFibre plans go faster - up to 5Gbps - but availability is limited to specific towns and cities where CityFibre has rolled out. If you're in a CityFibre area and want the absolute fastest speeds, Sky wins. For everyone else, EE is the only multi-gigabit option.
Part fibre broadband
For homes not yet reached by full fibre, both Sky and EE offer part fibre plans as an alternative.
Speeds top out at around 67Mbps - adequate for most everyday use, but a significant step down from full fibre in both speed and reliability.
| Package | Broadband | Monthly price | Upfront price | Contract term | |
|---|---|---|---|---|---|
![]() |
Superfast Broadband | 67Mb 16Mb upload |
£23 | £5 | 24 months |
Offer: £5 refundable setup fee Price may change during the minimum term | |||||
![]() |
Fibre 67 | 67Mb 18Mb upload |
£24.99 | Free | 24 months |
Offer: £60 Reward Card + Unlimited data boost with EE mobile £28.99 from March 2027, then £32.99 from March 2028 | |||||
It's always worth checking whether full fibre has reached your address before signing up. Where full fibre is available, Sky and EE will offer that as the connection type - part fibre won't be presented as an option.
Both providers offer the same part fibre speeds and similar pricing, with Sky typically coming in slightly cheaper. If part fibre is your only option, either provider will deliver a comparable service.
Where Sky pulls clearly ahead is on add-ons. Sky's WiFi Max package costs just £4 per month and bundles together a lot - up to three Plume WiFi boosters, a whole-home WiFi guarantee, advanced security and parental controls, all in one.
EE's WiFi guarantee alone costs £10 per month. Security is a separate paid add-on at £6 per month on top of that. EE's Cyber Security is more thorough than Sky's router-level protection - covering up to 15 devices individually - but customers are paying considerably more for it when Sky bundles comparable protection into its £4 per month WiFi Max package.
On phone lines, Sky includes one on all plans at no extra cost. EE charges £5 per month. If you need a landline, that gap adds up to £120 over a 24-month contract.
Unlimited anytime UK calls are priced the same, however - £18 per month with Sky, £18 with EE.
Overall, Sky offers better value for most customers. EE's WiFi 7 router and broader multi-gigabit availability on Openreach are genuine advantages - but not ones that always justify the higher price.
Broadband speed
Winner: EE. It offers multi-gigabit speeds up to 1.6Gbps on Openreach, and stronger minimum speed guarantees - though Sky now goes faster still on CityFibre.
EE is one of only a handful of providers currently offering Openreach's multi-gigabit full fibre connection, with average download speeds of 1.6Gbps. Vodafone and Zen Internet also offer it on Openreach - though notably, neither Sky nor BT currently do so on that network.
Sky offers speeds up to 900Mbps on Openreach, but has since launched plans on CityFibre reaching up to 5Gbps - with symmetrical upload speeds and a WiFi 7 router included on those plans. CityFibre is available to around 4.7 million homes, considerably fewer than Openreach's 20 million plus.
EE's full fibre speed options are as follows:
| Average download speed | Average upload speed | |
|---|---|---|
| Fibre 67 (part fibre) | 67Mb | 18Mb |
| Full Fibre 150 | 150Mb | 30Mb |
| Full Fibre 300 | 300Mb | 49Mb |
| Full Fibre 500 | 500Mb | 73Mb |
| Full Fibre 900 | 900Mb | 110Mb |
| Full Fibre 1.6 | 1.6Gb | 115Mb |
Sky's speed options are:
| Average download speed | Average upload speed | |
|---|---|---|
| Superfast (part fibre) | 67Mb | 16Mb |
| Full Fibre 75 | 75Mb | 16Mb |
| Full Fibre 150 | 150Mb | 27Mb |
| Full Fibre 500 | 500Mb | 60Mb |
| Full Fibre Gigafast | 900Mb | 90Mb |
| Full Fibre 2.5 Gigafast+ | 2.5Gb | 2.5Gb |
| Full Fibre 5 Gigafast+ | 5Gb | 5Gb |
Advertised average download speeds must be received by at least 50% of a provider's customers during peak hours of 8pm to 10pm. As such, they're a reliable measure of real-world performance.
Comparing the two tables, EE and Sky are closely matched from 150Mbps up to 900Mbps. One notable difference is upload speeds - EE's are consistently faster than Sky's across Openreach plans. Sky's CityFibre plans, however, offer fully symmetrical speeds, meaning upload and download are identical. For heavy uploaders, the Full Fibre 2.5 Gigafast+ and Full Fibre 5 Gigafast+ plans are worth considering - if CityFibre is available at your address.
Minimum speed guarantees
Beyond advertised speeds, both Sky and EE are signatories of Ofcom's code of practice on broadband speeds, meaning both offer minimum guaranteed download speeds. If speeds fall below the guaranteed minimum for three consecutive days, customers can request their provider resolves the issue - and exit their contract penalty-free if it isn't fixed within 30 days.
We tested a location with Openreach full fibre coverage and were provided with the following minimum speed guarantees:
| Estimated download speed | Minimum guaranteed download speed | |
|---|---|---|
| EE Full Fibre 150 | 150Mb | 100Mb |
| Sky Full Fibre 150 | 151 - 152Mb | 100Mb |
| EE Full Fibre 500 | 500Mb | 425Mb |
| Sky Full Fibre 500 | 470 - 515Mb | 400Mb |
| EE Full Fibre 900 | 900Mb | 700Mb |
| Sky Full Fibre Gigafast | 780 - 930Mb | 600Mb |
| EE Full Fibre 1.6 | 1.6Gb | 1,300Mb |
| Sky Full Fibre 2.5 Gigafast+ | 2.5Gb | 1,250Mb |
| Sky Full Fibre 5 Gigafast+ | 5Gb | 2,500Mb |
At 150Mbps, both providers offer the same minimum guarantee of 100Mb. The gap opens up at higher speeds - EE guarantees 425Mb on its 500Mbps plan, compared to 400Mb with Sky. At gigabit speeds, EE's 700Mb floor is stronger than Sky's 600Mb. Sky's CityFibre plans offer the strongest guarantees of all - 1,250Mb on the 2.5Gbps plan and 2,500Mb on the 5Gbps plan - though these are only available to around 4.7 million homes.
Overall, EE has the edge on speed for most customers. Its 1.6Gbps plan is available to far more homes than Sky's CityFibre multi-gigabit plans, upload speeds are faster across Openreach plans, and minimum speed guarantees are stronger at higher tiers. Sky's CityFibre plans are faster in absolute terms and offer symmetrical uploads - but only for the minority of customers in areas where CityFibre has rolled out.
Router
Winner: EE. It now offers WiFi 7 as standard across all full fibre plans, while Sky's Openreach plans still come with a WiFi 6 router.
EE now supplies all full fibre customers with the Smart Hub 7 Plus as standard - a WiFi 7 router - while Sky's Openreach full fibre plans still come with the Sky Max Hub, which supports WiFi 6.
Sky does offer a WiFi 7 router on its CityFibre plans - the Full Fibre 2.5 Gigafast+ and Full Fibre 5 Gigafast+ - but for the majority of Sky customers on Openreach, WiFi 6 remains the standard.
EE also offers an upgraded router - the Smart Hub 7 Pro - included as standard on its 1.6Gbps plan, or available as an upgrade on other plans. Here's how the three routers compare:
| Sky Max Hub | EE Smart Hub 7 Plus | EE Smart Hub 7 Pro | |
|---|---|---|---|
| Year released | 2023 | 2024 | 2024 |
| WiFi protocol | 6 (802.11ax) | 7 (802.11be) | 7 (802.11be) |
| WiFi bands | Dual-band | Dual-band | Tri-band |
| 2.4GHz | 4x4 | 2x2 | 4x4 |
| 5GHz | 4x4 | 4x4 | 4x4 |
| 6GHz | - | - | 4x4 |
| Antennae | 8 | 6 | 8 |
| Ethernet LAN | 4 x 1Gb | 1 x 2.5Gb, 3 x 1Gb | 4 x 2.5Gb |
| Mesh | Yes | Yes | Yes |
| Security | WPA3 | WPA3 | WPA3 |
The table shows a clear gap between Sky's standard offering and EE's. The Sky Max Hub is a capable router - WPA3 security, mesh support and eight antennae - but it's now a generation behind EE's standard hardware.
EE's Smart Hub 7 Plus brings WiFi 7 to all full fibre customers at no extra cost. For those on EE's 1.6Gbps plan, the tri-band Smart Hub 7 Pro is included as standard, adding a 6GHz band, 8 antennae and faster 2.5Gb Ethernet ports.
It's worth being realistic about WiFi 7's practical benefits for most households. To get the most from it, connected devices also need to support WiFi 7 - and while that's becoming more common in newer laptops, phones and tablets, many household devices still don't. That said, having WiFi 7 as standard future-proofs the connection for the length of a 24-month contract without any additional cost.
Both providers support mesh networking, and both offer whole-home WiFi guarantees as add-ons - Sky's WiFi Max at £4 per month, EE's at £10 per month.
Overall, EE wins this category. WiFi 7 as standard is a genuine hardware advantage, and the gap between the two providers' standard routers is now more pronounced than it has been. Sky's CityFibre customers are the exception - those plans include a WiFi 7 router - but for the majority of Sky customers on Openreach, the Sky Max Hub remains the standard offering.
Call plans
Winner: Sky. A home phone line is included on all plans at no extra cost, and out-of-allowance call charges are lower too.
All Sky broadband plans come with a home phone line included as standard, with calls available on a pay-as-you-go basis at no extra monthly cost. EE charges £5 per month just to add a phone line - meaning Sky customers are already £60 per year better off before making a single call.
Inclusive call plans are similarly priced. Unlimited anytime UK calls cost £18 per month with both Sky and EE. Sky also offers an evening and weekend calls option at £9 per month - EE has no equivalent.
| Sky | EE | |
|---|---|---|
| Home phone line | Included | £5 per month |
| Evening & weekend UK calls | £9 per month | Not available |
| Anytime UK calls | £18 per month | £18 per month |
For customers who don't take an inclusive call plan, out-of-allowance call charges are worth comparing too. Sky charges 25p connection fee and 27p per minute for UK landlines and mobiles. EE is more expensive, with a 33p connection fee and 22p per minute to landlines and mobiles.
For a fuller picture of call charges across all major providers, see our guide to cheapest home phone and landline calls.
Overall, Sky is the stronger choice for home phone users - cheaper line rental, a flexible range of calling options, and lower out-of-allowance charges.
TV
Winner: Sky. It offers a more comprehensive TV service than EE, with more channels, more streaming bundles included, and better value when bundled with broadband.
Sky now offers two base TV tiers - Essential and Ultimate - alongside optional add-ons for sports, cinema and kids. EE TV, meanwhile, is based around NOW memberships and the EE TV Box Pro, with the option to take an Apple TV 4K instead of the EE box.
Here's how the two providers' TV options compare at a glance:
| Sky Essential TV | Sky Ultimate TV | EE TV | |
|---|---|---|---|
| Monthly price (TV only) | From £15/mth | From £24/mth | From £18/mth |
| Hardware | Sky Stream puck | Sky Stream puck / Sky Glass / Sky Q | EE TV Box Pro or Apple TV 4K |
| Live channels | 100+ (inc. Sky Atlantic) | 135+ (inc. Sky One, Sky Nature, Sky Comedy) | NOW-based memberships |
| Netflix | Included (Standard with Ads) | Included (Standard with Ads) | Included with Entertainment plans |
| Discovery+ | Included | Included | Not included |
| HBO Max | Not included | Included | Included via NOW |
| Disney+ | Not included | Included | Not included |
| Hayu | Not included | Included (from July 2026) | Not included |
| Apple TV+ | Not included | Not included | 6 months free |
| Sky Sports | Add-on | Add-on | Add-on (via NOW) |
| Sky Cinema | Add-on (£10/mth) | Add-on (£10/mth) | Add-on (via NOW) |
| Contract | 24 months or rolling | 24 months or rolling | 24 months (but plan can be changed monthly) |
The table illustrates Sky's key advantage - depth of content at a competitive price. Sky Essential TV starts at just £15 per month and already includes Netflix Standard with Ads and Discovery+ alongside Sky Atlantic. Sky Ultimate TV at £24 per month adds 35+ extra channels including Sky One, Sky Comedy and National Geographic - and also bundles subscriptions to Disney+, HBO Max and Hayu apps.
EE TV is built around NOW memberships, which gives customers flexibility to change their plan month to month - useful if your viewing habits vary. EE customers on the Entertainment TV now receive the NOW Entertainment & HBO Max plan, bringing HBO Max into the fold. However, Disney+ and Hayu remain Sky Ultimate exclusives.
Where EE has something Sky doesn't is the Apple TV 4K option. Customers taking EE TV can choose an Apple TV 4K box instead of the EE TV Box Pro, and currently get six months of Apple TV+ free. That's a genuine differentiator for households already in the Apple ecosystem.
For those wanting to bundle TV with broadband, Sky offers discounts when combining the two. Here's how a comparable Sky and EE TV and broadband bundle compares in practice:
| Package | Includes | Broadband | Monthly price | Upfront price | Contract term | |
|---|---|---|---|---|---|---|
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Sky Ultimate TV + Full Fibre 150 | Discovery+ Disney+ Hayu HBO Max Netflix Sky Atlantic Sky Entertainment |
150Mb 27Mb upload |
£41 | Free | 24 months |
Offer: Sky Ultimate TV £14/mth off + Cheaper broadband with Sky TV Price may change during the minimum term | ||||||
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Entertainment TV + Netflix + Full Fibre 150 | HBO Max Kids pack Netflix Sky Atlantic Sky Entertainment |
150Mb 30Mb upload |
£44.99 | Free | 24 months |
Offer: £70 Reward Card + 6 months Apple TV+ + Unlimited data boost with EE mobile £50.99 from March 2027, then £56.99 from March 2028 | ||||||
Sky's Full Fibre 300 and Ultimate TV bundle comes in at £41 per month, compared to £44.99 for a similar EE package but with slower broadband speeds. Both bundles include Netflix as standard.
The content gap between the two is also worth considering. Sky Ultimate TV includes Disney+, HBO Max and Hayu - EE gets HBO Max through NOW, but not Disney+ or Hayu. For film fans specifically, Sky customers can upgrade to the full HBO Max catalogue in the Standard with Ads plan for an extra £1 per month. EE customers wanting equivalent new cinema release access would need to add NOW Cinema at £9.99 per month, or upgrade to EE's Big Entertainment at £29 per month - a considerably larger outlay.
Overall, Sky offers the stronger TV proposition for most customers - more content included as standard, clearer pricing tiers and better value when bundled with broadband. EE TV's flexibility and Apple TV 4K option make it worth considering for lighter TV viewers or Apple households, but for anyone who watches a lot of TV, Sky is the more complete package.
Customer Service
Winner: Sky. It has maintained the lowest complaint levels of any major broadband provider, while EE's complaint record has deteriorated significantly since 2023.
Sky has held one of the strongest customer service records in the broadband market for several years running, and the latest data confirms that position. Ofcom's most recent quarterly figures, covering Q3 2025, show Sky recording just 6 complaints per 100,000 customers - below the industry average of 8.
EE recorded 10 complaints per 100,000 customers in the same period, above the industry average and among the highest of any major provider. That's a significant shift from just a couple of years ago, when EE had one of the better complaint records in the market.
The annual picture makes the divergence even clearer. Over the full year of 2024, Sky recorded 21 complaints per 100,000 customers - one of the lowest in the market. EE recorded 52, up sharply from 32 in 2023 and well above the industry average of 41. EE also holds the unwelcome distinction of being the most complained-about provider across broadband, landline and pay-TV simultaneously in Ofcom's Q2 2025 report.
The customer satisfaction data below is drawn from Ofcom's Comparing Customer Service report, published May 2025, covering 2024 data:
| Sky broadband | EE broadband | |
|---|---|---|
| Satisfaction with overall service | 84% | 87% |
| Satisfaction with speed of service | 82% | 86% |
| Satisfaction with complaints handling | 63% | 66% |
| Customers with a reason to complain | 26% | 23% |
| Complaints resolved on first contact | 49% | 50% |
| Complaints per 100,000 customers in 2024 | 21 | 52 |
| Average call waiting time | 0 minutes, 46 seconds | 2 minute, 53 seconds |
The satisfaction scores are closer than the complaint volumes suggest. EE edges ahead of Sky on overall service, speed and complaints handling satisfaction - and first contact resolution is virtually identical at 49% and 50% respectively. Interestingly, Sky customers are slightly more likely to have a reason to complain than EE customers, despite Sky generating far fewer formal complaints to Ofcom.
Where Sky pulls well clear is on call waiting times and complaint volumes. Sky answers the phone in under a minute on average - just 46 seconds - compared to nearly three minutes with EE. And while EE recorded 52 complaints per 100,000 customers in 2024, Sky recorded just 21.
The picture here mirrors what we found in the BT vs EE comparison - EE scores well on satisfaction metrics, but its formal complaint volumes tell a more concerning story. It may reflect that EE's larger customer base generates more escalations, or simply that when things go wrong with EE they're more likely to result in a formal complaint.
Overall, Sky wins this category. Its complaint record is one of the best in the market, it answers the phone faster than almost any other major provider, and it has maintained that consistently over several years. EE's satisfaction scores are respectable - but complaint volumes at more than double Sky's rate are hard to overlook.
Verdict: Sky or EE for broadband?
Overall winner: Sky. It's cheaper than EE across most speed tiers, includes a home phone line on all plans, and has the best customer service record of any major broadband provider.
For most households, Sky is the stronger proposition. Pricing is consistently lower from entry level through to gigabit speeds, a phone line is included as standard, and its complaint record is among the lowest in the market - recording just 21 complaints per 100,000 customers in 2024 compared to EE's 52.
EE pushes back with genuinely better hardware and faster top-end speeds. WiFi 7 as standard is a meaningful advantage over Sky's WiFi 6 router on Openreach plans, and EE is currently the only provider offering Openreach's 1.6Gbps multi-gigabit plan to more than 60% of UK homes.
We like Sky broadband because:
- Cheaper than EE across most speed tiers
- Home phone included at no extra cost on all plans
- Substantial discounts available when bundling with Sky TV
- Excellent customer service - lowest complaint levels of any major provider
- Multi-gigabit speeds up to 5Gbps on CityFibre in select areas
However, EE also do well for:
- WiFi 7 router included as standard on all full fibre plans
- Multi-gigabit speeds up to 1.6Gbps on Openreach - available to over 60% of UK homes
- Apple TV 4K option and 6 months free Apple TV+ when taking EE TV
- Tri-band WiFi 7 Pro router upgrade available on faster plans
Overall, Sky is the better choice for most new customers - cheaper, better supported, and with a stronger customer service track record. EE is worth considering if WiFi 7 hardware, Openreach multi-gigabit speeds, or the Apple TV 4K option are priorities.


